Wednesday, December 25, 2013

Edutainment and Sexual Health

Edutainment refers to the use of performing arts to educate people so that they can change their behaviors. The concept of edutainment combines entertainment and education to improve the lives of people through change of behavior (Scanlon  Buckingham, 2003). Edutainment involves working with the society, other organizations, government bodies and other stakeholders to initiate behavioral change in the society. The message content of articles of art is not enough to make change to the people who receive it. There are professional requirements that have been placed to ensure that people make the appropriate change after receiving messages from the art works. Government must work with the theatre performers to initiate change in the society. In the developing countries, governments have failed to cooperate due to the rigid bureaucracy that restricts many art performers. Some edutainment programs being used to educate about sexual health and particularly to combat HIVAIDS are music, puppetry and theatre, drama, theatre and peer-to-peer education (Macdonald, 1998).

Music as a program being used to promote Sexual Health Exchange involves developing songs which focus on educating people about their sexual behavior and informing them on preventive measures to reduce the spread of HIVAids disease (Stanton, 2004). The program uses music to pass HIVAids prevention messages to people. For example, Africa Alive is an organization that is promoting behavior change among people so as to combat the spread of HIV Aids in Africa through traditional and modern music (Scanlon  Buckingham, 2003).

Edutainment as a strategy for health education can be effective. Many people like music and they are willing to listen to the message contained in it. The youths, who are mostly affected by HIVAids, are eager to listen to music. Music can reach people at all levels of age, gender, race, or any other social grouping. Music can be fabricated to send messages to some people in the society. People find it fun to listen to music. Other people listen to music due to curiosity while others use it as a leisure tool. Musicians are popular and many people like seeing or listening to them. Sexual health messages can be passed on to the target group of people more easily through the use of music. All classes of people listen to music and no person can be left out in the campaign against some sexual health behaviors in the society (Macdonald, 1998).

Edutainment can also be used on other Healthy People 2010 leading health indicators. Some of these indicators are advocacy for the rights of women and gender equality. In addition, it can be used to empower economic, health and political issues affecting people all over the world. Edutainment can be used in a wide variety of ways to educate people on leadership and personality development. Empowering women through literacy programmes and vocational training can be some of the aspects that edutainment can be of great benefit to the society (Stanton, 2004).

Edutainment is an effective method of educating people about the best sexual behaviors. It combines entertainment and education to deliver messages of behavioral habits which are healthy. People like being entertained and will acquire some messages from edutainment programs. The government ought to support edutainment programs so as to reduce some unhealthy sexual behaviors that people continue to practice either because of ignorance or lack of adequate knowledge. Edutainment can be used on a number of ways to educate people about social aspects that affect them.

No comments:

Post a Comment